In a tribute to fathers everywhere, leading menswear brand Blackberrys has teamed up with acclaimed actor Randeep Hooda for a new Father’s Day campaign. Known as India’s ‘fit expert’ for over three decades, Blackberrys celebrates dads who inspire their children to #KeepRising through life’s ups and downs.
The campaign features a touching film where Randeep Hooda and his father, Ranbir Hooda, share a candid conversation about the pivotal role Mr. Hooda played in his son’s successful acting career. Despite coming from a non-filmy background, Mr. Hooda’s unwavering support and encouragement were instrumental in Randeep’s rise to stardom. Dressed in impeccably tailored Blackberrys attire, the duo embodies the brand’s commitment to quality and style.”My father has always been my pillar of strength,” said Randeep Hooda. “Sharing this experience with a brand like Blackberrys that celebrates the unwavering spirit in men has been extraordinary. Happy Father’s Day to all the super dads out there!”
In Itanagar, the campaign has struck a chord, resonating with the city’s vibrant community spirit and familial bonds. As the capital of Arunachal Pradesh, Itanagar’s unique blend of cultural heritage and modernity sets the stage for meaningful celebrations of Father’s Day. The Blackberrys store in the city center has become a hub for residents seeking thoughtful gifts to honor their fathers, underscoring the campaign’s local significance. Blackberrys offers a range of impeccable suits, blazers, casual wear, and chic accessories, perfect for Father’s Day gifts. Nitin Mohan, Co-Founder of Blackberrys, emphasized the campaign’s message: “We celebrate the power of dads to encourage their children to fly high and #KeepRising despite all odds.”